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| Section | Weight | Objectives |
|---|---|---|
| Functionality and Flowchart Development | 31% | - Offer management and contact history - Campaign execution and reporting - Flowchart creation and process boxes - Scheduling and automation |
| Architecture | 13% | - Unica Campaign components and architecture - Hardware and software requirements - Database and data structure design |
| Configuration and Customization | 30% | - Security and permission management - System configuration and settings - Macros, variables, derived fields and triggers - Data source and audience level setup |
| Troubleshooting and Performance Tuning | 13% | - Log analysis and error resolution - Maintenance utilities - Performance optimization |
| Installation and Upgrade | 13% | - Distributed environment deployment - Install Marketing Platform and Campaign - Upgrade procedures and migration |
1. A user is configuring a response flowchart for campaign where it has collected all its responses and their attributes in a single table for logging to response history. What table methodology would satisfy the above condition?
A) Action Table
B) Base Record Table
C) General Table
D) Dimension Table
2. The Unica Platform has been integrated with an Active Directory solution. Due to changes in Active Directory, a specialist needs to make sure that ALL groups and users from the Active Directory solution are synchronized with the Unica Platform. This can be accomplished by:
A) using the Unica Marketing Platform config tool utility.
B) using an Extraction Transformation Loading (ETL) routine between Active Directory and Unica Platform.
C) using the manual synchronization function.
D) using the automatic synchronization method.
3. A client's base selection table in the database uses more than one column to indicate a specific audience record. Is this a problem for the Unica Campaign system?
A) Yes, multi column keys create performance limitations and should be avoided.
B) No, any number of columns can be used to determine an audience.
C) No, as long as one column is of a numeric data type.
D) Yes, only one column can be used within an audience.
4. After the administrator installs Unica Campaign reports pack and selects Analytics > Campaign Analytics, the folder containing the Campaign Cognos Performance reports are not available as an option. However, the reports folders Calendar Reports and Segment Crosstab Reports are available. What must the administrator do to ensure users can also access the Campaign Cognos Performance Reports and Segment Crosstab Reports?
A) Under Unica Settings > Users, go to the cognos_admin user and select "ReportsSystem (IBM Unica Reports)" to add it as a role.
B) Check the folders under "Campaign Analytics" to ensure the report did not install incorrectly to another folder. Move the Campaign CognosPerformance option to the Performance Reports folder if it is found under another folder.
C) Reinstall the Unica Campaign reports pack and check again to ensure that the Campaign Cognos Performance reports is available as anoption under the Performance Reports folder.
D) Under Unica Settings > User Roles and Permissions, drill down from the Campaign node to the Reports node. Ensure that the "Granted" optionhas been selected for at least the Admin Role for Reports.
5. An administrator is responsible for setting up triggers for use with Unica Campaign and third party systems. The administrator creates a synchronous outbound trigger that runs an external third party scoring mechanism. The specialist needs to wait for the resulting scores to be produced before continuing to run the flowchart. The name of the trigger is RunScoreProgram. What is the correct syntax to define that this is a synchronous trigger?
A) + RunScoreProgram
B) RunScoreProgram /
C) RunScoreProgram ?
D) RunScoreProgram $
Solutions:
| Question # 1 Answer: A | Question # 2 Answer: C | Question # 3 Answer: B | Question # 4 Answer: D | Question # 5 Answer: C |
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